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đč Watch the Complete Video Tutorial
đș Title: How to Get SO Many Customers with AI it feels ILLEGAL
â±ïž Duration: 1080
đ€ Channel: Dan Martell
đŻ Topic: Get Many Customers
đĄ This comprehensive article is based on the tutorial above. Watch the video for visual demonstrations and detailed explanations.
If youâre struggling to consistently attract high-quality buyers, youâre not aloneâbut youâre also missing a massive opportunity. According to Dan Martell, founder of a portfolio of companies on track to generate $100 million in revenue this year, the secret isnât working harder. Itâs plugging AI into your sales system the right way.
Most entrepreneurs arenât using AI strategically. They either ignore it or try to automate everythingâincluding the deeply human parts of selling. The result? Wasted time, unqualified leads, and burnout.
In this comprehensive guide, weâll walk through the exact five-phase sales system Dan uses to get 10x more customersâwithout sacrificing authenticity. Whether youâre a solopreneur or leading a full sales team, every phase leverages AI to eliminate mechanical work while amplifying your humanity where it matters most.
Why Most Businesses Fail to Get Many Customers (Even With AI)
Many entrepreneurs mistakenly believe that more outreach equals more customers. They measure success by vanity metrics like â300 calls a dayââeven if 95% of those calls are with people who could never buy.
Dan shares a striking example: a CEO at one of his portfolio companies, Revio (a CRM for âsell-by-chatâ using AI), was doing 50 hours of sales calls per weekâbut only 5 were with qualified buyers. The rest? Junk leads clogging his calendar.
This isnât just inefficientâitâs expensive. Your biggest cost isnât software or ads. Itâs not doing the thing that makes you the most money.
The 10-80-10 Rule: Your AI-Human Collaboration Framework
To fix this, Dan uses a simple but powerful operating system called the 10-80-10 Rule:
- 10% Ideation: You define your ideal customer with your team or mentors.
- 80% Execution: AI handles research, outreach, qualification, and data collection at scale.
- 10% Integration: You review AIâs output with a âsniff test,â refine it, and feed insights back to improve the system.
This ensures youâre only involved where your vision, taste, and care add unique valueâwhile AI handles the heavy lifting.
Phase 1: Prospecting â Finding Buyers at Scale with AI
Prospecting is simply âtapping people on the shoulder and asking, âDo you have this problem?ââ Itâs about identifying real buyersânot just contacts.
Hereâs the game-changer: prospecting can be 100% automated with AI.
Tool Recommendation: Manis.AI for ICP-Based Lead Generation
Danâs go-to tool is Manis.AI, which builds lead lists based on your Ideal Customer Profile (ICP). Hereâs how it works:
- You provide examples from your current customer database.
- Manis.AI researches globally or locally to find companies and individuals that match your ICP.
- It identifies the right decision-maker within each company.
- It pulls full contact detailsâincluding LinkedIn, Instagram, and other social profiles.
Why social profiles? Dan explains: âI want to look at their family situation⊠have that all built out into that spreadsheet.â This depth enables hyper-personalized outreach.
How to Scale Without Hiring
Once youâve defined your prospecting criteria, you can instruct Manis.AI to repeat the process 100, 1,000, or even 10,000 times. As Dan notes: âYou might have to pay for that version, but it is a beautiful tool.â
This frees you to focus on higher-leverage activities: recruiting, training, or doing high-value sales calls.
Phase 2: Qualifying â Filtering Out Junk Leads Before They Waste Your Time
Just because AI finds a lead doesnât mean theyâre qualified. Qualifying means âdouble-clickingâ to confirm they have the pain your solution solves.
Dan calls unqualified outreach a âvanity metric.â Real success comes from talking only to people who can and will buy.
Case Study: How Revioâs CEO Reclaimed 95% of His Week
By implementing your.com (an AI-powered scheduling and qualification tool), Revioâs CEO transformed his sales process:
- Before: Anyone could book a call â 50 hrs/week of mostly unqualified meetings.
- After: your.com first qualifies leads via AI conversation â only qualified buyers book time.
Result? He got back 95% of his week to focus on product and growth.
Live Demo: How Your.com Qualifies Leads Automatically
Dan walks through a real-time demo of your.com:
- A lead visits your.com and enters their details.
- The AI (named âEmmaâ) greets them: âHowâs your day going?â
- When the lead asks, âHow much does it cost?â, Emma responds: âThe investment details will be covered during a call with our founderâŠâ
- Emma then asks for confirmation of name and email before checking calendar availability.
Behind the scenes, the AI:
- Records and transcribes the entire interaction.
- Adds data directly to your CRM.
- Eliminates manual note-taking.
- Can ask deeper qualifying questions (e.g., âWhatâs your marketing spend?â or âHow big is your team?â).
Best of all? The AI is âalways happy, doesnât take vacations, and never complains.â
Phase 3: Presenting Your Offer â Creating Hyper-Personalized Proposals with AI
Buyers donât buy featuresâthey buy solutions and benefits. Yet most salespeople pitch generic templates that fail to resonate.
AI changes this by generating custom proposals tailored to each prospectâs specific pain points.
Real-World Result: $100,000 in Sales from a 7-Minute Offer
Danâs friend Simon used this exact system with his AI software for financial services, HelloFrank. Using AI-generated, pain-agitating language in a VSSL (Video Sales Letter), Simon closed over $100,000 in salesâbecause the offer felt so personal, the buyer said, âOuch, yes, thank you. Credit card.â
Step-by-Step: How to Generate a Custom Offer with ChatGPT
Follow this exact process for every prospect:
- Create a new project in ChatGPT called âSales Offer.â
- Upload:
- Your current offer template
- Product/service overview
- All prospect data (from Manis.AI, CRM, your.com transcripts, etc.)
- Use this system prompt:
âCombine the prospect CRM info, transcripts, and all notes. Use the template offer to output a personalized proposal addressing the pain points and priorities they expressed.â - For added impact, add: âPresent it using a VSSL that really agitates the pain.â
The output isnât just a documentâitâs a custom script** for your sales call, designed to connect emotionally and drive action.
Pro Tip: Never Send a ProposalâAlways Schedule a Call to Review It
When prospects say, âJust send me the proposal,â donât comply. Instead, say: âIâd love to walk you through it live so I can answer your questions.â
Why? Because:
- You hear tone and hesitation in their voice.
- You can address objections in real time.
- You can secure a commitment on the callâsomething email canât deliver.
Remember: AI creates the offer. You deliver it human-to-human.
Phase 4: Objection Handling â Using AI to Prepare, Not Replace, Human Empathy
Objections arenât roadblocksâtheyâre buying signals. As Dan says: âThe sale doesnât even start until somebody brings up an objection.â
AIâs role here isnât to handle objections for youâitâs to help you prepare** through practice, feedback, and insight.
Real Example: How Jake Overcame Nervousness with AI Coaching
Danâs friend Jake, a top salesperson, struggled with a new offer because he lacked rebuttals for common objections. Dan had him:
- Open ChatGPT.
- Paste his offer and list the objections he was hearing.
- Ask: âCan you give me questions to help the person see why this is valuable?â
ChatGPT instantly generated 5 objections, 5 guiding questions, and talk tracks** for each. Jake loved #3 so much he asked for â10 more.â
4-Step System to Master Objection Handling with AI
| Step | Action |
|---|---|
| 1. Collect Data | Store call transcripts or chat logs in Google Docs. Use AI tools that auto-transcribe (like your.com). |
| 2. Upload & Analyze | Plug 5+ transcripts into ChatGPT. Ask: âWhat insights did I miss?â |
| 3. Request Industry-Specific Feedback | Prompt: âAct as a world-class salesperson in [your industry]. How can I improve?â (e.g., âsell-by-chat coach,â âplastic surgeon,â âHVAC door-to-door salesâ) |
| 4. Role-Play | Say: âLetâs role-play. Youâre the buyer with this scenario. Iâm the salesperson. Respond naturally, then grade my performance.â |
This turns AI into your 24/7 sales coachâhelping you close with confidence.
Phase 5: Closing & Delivery â Enrolling Customers and Creating Fast Wins
Dan avoids the word âclosing.â He prefers âenrollmentââframing the sale as joining a team or partnership.
But the real magic happens after the sale: onboarding and momentum-building.
Tactic #1: Eliminate Buyerâs Remorse Immediately
Right after payment, ask: âHow do you feel?â
This simple question:
- Validates their emotions (nervous, excited, etc.)
- Reinforces that they made the right decision
- Builds trust for the relationship ahead
Tactic #2: Deliver a âWinâ Within 24 Hours
Speed is critical. Dan sends new customers three YouTube videos** that set them up for immediate success.
Others might use:
- Internal onboarding docs
- A 16-day challenge (like coach Allenâs â16-day cleanseâ)
- Quick-win templates or checklists
Why? Early wins build momentum** and reduce churn.
Embed Celebration into Your Contracts
Dan includes a clause in his agreements: when clients achieve a win, they must tell him**âand initial that line.
Then, he asks permission to share their storyânot for marketing, but to hold them accountable** and amplify their success.
AI handles the backend (account creation, monitoring for wins), so Dan can focus on what he loves: celebrating with clients**.
The Irreplaceable Human Edge: Vision, Taste, and Care
AI can analyze everything humans have ever createdâbut it canât create truly new things**. That requires:
- Vision: Imagining a future that doesnât exist yet.
- Taste: Knowing whatâs a great song, meal, or piece of copy.
- Care: Genuine empathy and desire to serve.
As Dan emphasizes: âBuyers donât want to buy from a bot. They want to buy from people.â
Free Resource: Download Danâs Exact Offer Template
Dan offers his proven offer template for free. This is the same framework used across his $100M portfolio.
Action Step: Click the link in the video description to download it, then:
- Drop it into ChatGPT (or your preferred AI tool).
- Fill in the blanks for your business.
- Generate an offer âso good people will feel silly saying no.â
3 Immediate Actions to Get Many Customers Starting Today
- Automate prospecting with Manis.AI using your ICP.
- Install your.com** on your website to qualify leads before they book your time.
- Build your AI sales assistant** in ChatGPT using the offer-generation prompt.
Final Thought: Sales Is a Human ProcessâAmplified by AI
You donât need to be a ânaturalâ salesperson. As Dan says: âIf you donât think youâre good at sales, that may be a factâbut it doesnât have to be true anymore.â
With AI handling research, qualification, proposal drafting, and objection prep, youâre free to do what only you can do: connect, inspire, and serve**.
The result? More qualified conversations. Faster closes. Happier customers. And yesâmany more customers**.

